Frauenthal expands showroom in Wals

Frauenthal expands showroom in Wals

Frauenthal is making a strong statement in Salzburg: The sanitary wholesaler celebrated the reopening of the Bad & Energie Bäderparadies showroom in Wals (Bundesstraße 35), which was expanded to 600 square meters. “Our showroom in Wals is the number 1 point of contact for installers and their customers when it comes to advice, planning and the selection of high-quality bathrooms in the region,” says Peter Schenk, Head of Sales Infrastructure. “With the expansion, we are not only creating more space for ideas, but also an environment in which consumers can be inspired and installers can be relieved.”

Good mood in the showroom

The opening was celebrated on September 25th with a big Oktoberfest - organized jointly by ÖAG Salzburg and SHT Salzburg for the first time. More than 400 installers, partners and industry representatives came to experience the new showroom, exchange ideas and enjoy the special spirit of this evening. Modern bathroom worlds and numerous innovations created aha moments. The smell of freshly grilled food was in the air, while beer and cocktails at the bar in the Oktoberfest tent kept everyone in a good mood.

The 60-meter observation crane was the highlight of the evening - many guests took the opportunity to experience the showroom and the surrounding area from a bird's eye view. The Crazy Wave was also an absolute attraction for many guests. The opening was not just a presentation of modern bathroom solutions, but a real experience for all the senses.

“With the new opening, Frauenthal is once again positioning itself as an innovator on the market - and the Oktoberfest has impressively shown how strong the community of installers, manufacturers and partners is behind this development,” says the company.